Products
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Content Management System (WCMS)
A web content management system is a computer system used to manage and control a large, dynamic collection of web material (HTML documents and their associated images). A WCMS facilitates document control, auditing, editing, and timeline management. A Web WCMS provides the following key features:
Editable content
Once your content is separate from the visual presentation of your site, it usually becomes much easier and quicker to edit and manipulate. Most WCMS software include WYSIWYG editing tools allowing non-technical individuals to create and edit content.
Web standards
The WCMS embeds various standard software functions which are periodically updated to facilitate new features and ensure system security.
Document management
WCMS solutions may provide a means of managing the life cycle of a document from initial creation time, through revisions, publication, archive, and document destruction.
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Campaign manager (WCM)
Web campaign manager is a web based solution for email marketing. Design and distribute HTML and Text based formatted newsletters.
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Assets Management (DAM)
Digital asset management (DAM) consists of management tasks and decisions surrounding the ingestion, annotation, cataloguing, storage, retrieval and distribution of digital assets. Digital photographs, animations, videos and music are samples of media asset management.
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Stock
For maintaining Product data catalogues the insertion of information regarding product stock sizes, prices and additional information.
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Customer Relationship Manager
Is a broadly recognised, widely-implemented strategy for managing and nurturing a company’s interactions with clients and sales prospects. It involves using technology to organise, automate, and synchronise business processes—principally sales activities, but also those for marketing, customer service, and technical support.
The overall goals are to find, attract, and win new clients, nurture and retain those the company already has, entice former clients back into the fold, and reduce the costs of marketing and client service.